Example Segments
Overview of example segments included in loyalty programs.
The following are example loyalty segments available for hotels:
- Post-stay segment: Targets guests who checked out within the last 2 days
- Pre-arrival segment: Targets guests whose check-in date is 2 days from now
- On-property members: Targets loyalty members who are currently checked in at your property
- Birthday segment: Targets loyalty members whose birthday falls within the current week
- New members: Targets loyalty members who joined your program within the last 5 days
The following are example loyalty segments available for retail:
- Birthday segment: Targets loyalty members whose birthday falls within the current week
- Expiring bonus points: Targets members whose bonus points are set to expire within the current year
- 500+ bonus points: Targets members whose bonus point balance exceeds 500 points
- New members: Targets loyalty members who joined your program within the last 5 days