Member Segmentation
Create and manage dynamic member segments in the Loyalty+ dashboard to tailor offers, campaigns, and communications.
- IntroductionThe “Campaign” module consists of several features (menu items): Communication: Set up newsletter / SMS campaigns. Segments: For making segments of your members. For example, only female members/membe
- Segments and SegmentationOverview of how to use segmentation to create targeted communication and campaigns, prevent spam, and personalize messages based on parameters like purchase history, geography, and member activity.
- Corporate AgreementsGuide to creating and managing corporate memberships, including general and exclusive membership options, member benefits, and company-specific tags.
- Conference GuestsOverview of strategies to recruit conference attendees into your loyalty program, including using QR codes, program tags, and pamphlets to drive sign-ups.
- Example SegmentsOverview of example segments included in loyalty programs.
- Commonly used segmentsAn overview of the most used member segments, the campaigns they are typically used for, and the exact filter settings to build them in the segmentation tool.
- Segmentation for personalized campaigns (retail)An overview of the most used member segments in retail, the campaigns they are typically used for, and the exact filter settings to build them in the segmentation tool.